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The world of social media management and why you should join it professionally?

  • תמונת הסופר/ת: צחי צימט
    צחי צימט
  • 2 ביולי 2024
  • זמן קריאה 4 דקות


Social media management as a profession
Social media management as a profession allows flexibility, a large space to grow as an independent business or as employees in the field.

A quick look at the required sections around the search Social Media Management brings up a considerable amount of options as well as the demand for the profession as a freelancer.

With the intrusion of social media into our lives and their popularity in our lives, the profession of social media managers is constantly growing.

Social media management is a rapidly growing profession, with more and more people, companies and organizations looking for skilled professionals to manage their social media presence. There are plenty of options available to those looking to build a career in social media management. With the right knowledge and skills, anyone can take advantage of this lucrative field and grow as an employee or as an option for an independent business or additional source of income.

Social media management course - focused, practical that gets you into work mode and fast!

I have been working in the field of digital marketing for over two decades and accompany it in its development. I have trained over 10,000 people in various professional settings in the digital field. I created this course to give you the tools, skills and knowledge needed to start your journey into a popular and thriving field. I have packed for you in this course a variety of topics, tools and abilities that will help you make the exact jump into the world of social media.


For any question about the course you can contact us and get all the information and initial advice without any cost or commitment

Phone: 0772-131314

Social media management the nature of the profession

Social media managers lead the social media strategy of an organization or end customer with the goal of enhancing visibility and customer engagement in the various digital media assets. What makes the profession of social media management unique is that anyone can develop, learn and specialize in this fascinating field. Most people today have at least one social media profile, we all encounter advertisements and marketing texts so the starting point is that the world of digital marketing is not foreign to us. By understanding how to create engaging content, measure user engagement, and build relationships with customers, anyone can develop the skills necessary to succeed in this profession. Bottom line, to work and be successful in social media you just have to live it.

Social media activity can be divided into organic activity and activity that is assisted by sponsored advertising. In both cases, the media manager is required to create textual and visual content. The current work includes managing a sequence of weekly / monthly / quarterly posts, preparing the materials and their timing in the various media, creating parallel campaigns to strengthen the presence and achieve the marketing goals, responding to those interested and commenting on the various media channels. . In the United States, social media is on the rise in a variety of areas.


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A unique course that focuses on practice, without unnecessary classes or smears - you get to work quickly and focused

An accurate and focused course - a toolbox for starting work quickly

I made sure to focus the course around the popular media channels in Israel which are Facebook and Instagram and their sponsored advertising tools, this is to reduce background noise or unnecessary "inflating" of a course on networks where the Israeli audience is not found. Facebook is the most popular social network in Israel with over 6 million users alongside Instagram which is also owned by Facebook with over 3.5 million users. The amount of posts, videos and content passing through these networks is estimated at hundreds of thousands of posts per day of private and of course marketing content. So in creating the lesson cave, I built for you central topics and practice that will allow you to work on it already in the first lessons with all the help and guidance from me. Course topics:

  • Social media management as a professional development option and even a business opportunity

  • Facebook - creation and management of pages and communities

  • Instagram

  • Graphic design using CANVA

  • Marketing writing workshop

  • Tools for managing and scheduling posts

  • Building a content management plan

  • Creation and management of campaigns

  • Building landing pages

  • Creation and management of distribution lists

Group learning with one-on-one personal development

The classes are held twice a week for 15 sessions (of which 2 are personal sessions), each session lasting 3 full hours. Duration of a personal meeting 1.5 hours. The learning takes place on Zoom as well as the personal meetings, the participants will have an organized workbook for personal learning and practice. The course participants will be given access to a closed group to continue continuous contact, an update on the development, a basis for cooperation between the participants and, of course, a platform for questions and suggestions. During the course, the participants will be able to choose their development path as employed or self-employed professionals and during the personal meetings they will receive guidance and tools to promote and market themselves in any path they choose. Already in the first lesson we will talk about the possibilities and channels of professional development that will be a part of you during the course and after it.

The nature of the learning experience and practice

Students will learn to develop professional skills for working in social media including learning, practical practice and dilemmas, in order to prepare them to meet today's industry requirements. Although this is a field that contains a technical component, the main part of the course will deal with creativity, personal and group growth of the participants, experiential learning while experiencing. For those who are concerned about the technical side, it is important to remember that these are very simple work systems and after a few practices, I believe that anyone can!

What is special about our social media management course?

Not only learning but mainly doing and practicing our social media management course is designed to help you move quickly from theory to practice - so you can start working in the organic world and create campaigns with confidence. We understand that everyone learns differently, which is why we offer both group sessions and individual support sessions. Our experienced team will guide you every step of the way so you can achieve your social media goals quickly and efficiently.

100% satisfaction and with us it's not just a slogan! We make sure to coordinate expectations with the students already in the first conversation and follow the development of each one during the course.

For any question about the course you can contact us and get all the information and initial advice without any cost or commitment




 
 
 
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בית הספר לשיווק של צחי צימט - טלפון: 0772-131314  |  יצירת קשר

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